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The automotive value chain is going through a transformation on all levels: dealerships have to adapt to new powertrains and the “millennial” customer, OEMs have to modify their business models towards products as a service, and new structural players like utilities and infrastructure providers are entering the ecosystem. In a changing environment like this, flexibility and innovation are key. This also means that companies stand to benefit from increased levels of diversity in their workforce.

At this year’s 34th edition of our annual meeting of the automotive industry, IESE AUTO, we hope to shed some light on these questions while also addressing the “classic” questions relating to the Spanish, European and global markets. In doing so, we will continue our tradition of providing a premier platform for senior executives from the automotive industry, industry experts and leading academics to exchange ideas about the future of the “industry of industries”.

With the expert contribution of

 

Supporting Companies

 

OCTOBER 29-30, 2019

IESE Barcelona
Arnús i Garí, 3-7
08034 Barcelona

JOIN US

CAN WE HELP YOU WITH THIS MEETING?

IESE Industry Meetings
tel: +34 93 253 43 36

Who is who

Marc Sachon
https://www.iese.edu/faculty-research/faculty/marc-sachon/

Marc Sachon

President of IESE AUTO, IESE Business School

Academic Chair

Industry Meetings
Pedro Nueno
https://www.iese.edu/faculty-research/faculty/pedro-nueno/

Pedro Nueno

Founding President IESE AUTO, IESE Business School

Founding Chair

Industry Meetings
Joan Llorens

Joan Llorens

Founding President IESE AUTO, IESE Business School Miembro del Consejo Asesor, STA

Founding Chair

Industry Meetings
Begoña Cristeto

Begoña Cristeto

Partner, Head of Automotive, KPMG Spain, and Coorganizer, IESE AUTO

With the expert contribution of:

Industry Meetings
Oliver Alonso

Oliver Alonso

Chair and CEO, Domingo Alonso Group (DAG)

Speaker

Industry Meetings
Mario Armero

Mario Armero

Executive Vice-President, ANFAC

Speaker

Industry Meetings
Raül Blanco

Raül Blanco

General-Secretary for Industry and Small and Medium-Sized Enterprise

Speaker

Industry Meetings
Dr. Oliver Blume

Dr. Oliver Blume

CEO, Porsche

Speaker

Industry Meetings
Francisco Carranza

Francisco Carranza

Managing Director, Nissan Energy

Speaker

Industry Meetings
Gareth Dunsmore

Gareth Dunsmore

Head of Connected Services, Nissan Europe

Speaker

Industry Meetings
Dr. Martin Hofmann

Dr. Martin Hofmann

Head of Human Resources & HR strategy, Traton AG

Speaker

Industry Meetings
Dr. Frank Kimmich

Dr. Frank Kimmich

Vice President Purchasing and Supplier Network Rolls-Royce, Luxury Class, BMW Group

Speaker

Industry Meetings
Joachim Lagenwalter

Joachim Lagenwalter

Director Automotive, NVIDIA

Speaker

Industry Meetings
Diego Pavia

Diego Pavia

CEO, InnoEnergy

Speaker

Industry Meetings
Gerardo Pérez

Gerardo Pérez

President, FACONAUTO

Speaker

Industry Meetings
José Portilla

José Portilla

Managing Director, Sernauto

Speaker

Industry Meetings
Javier Pujol

Javier Pujol

CEO, Ficosa

Speaker

Industry Meetings
Jorge Rada

Jorge Rada

COO, CIS Group, Mexico

Speaker

Industry Meetings
Mike Rosenberg
https://www.iese.edu/faculty-research/faculty/mike-rosenberg/

Mike Rosenberg

IESE Business School

Speaker

Industry Meetings
Sofia Vahlne

Sofia Vahlne

Head of Labour Affairs, Scania CV AB

Speaker

Industry Meetings
Gaby Wüst

Gaby Wüst

President, Audi China

Speaker

Industry Meetings

Program

Tuesday, October 29, 2019

Note: (EN) = session in English / (SP) = session in Spanish

08:30-09:10 Welcome and Registration
09:15-10:00 OPENING AND INTRODUCTION (SP)

• Raül Blanco, General-Secretary for Industry and Small and Medium-Sized Enterprise
• Prof. Marc Sachon, Chair, IESE AUTO, IESE
• Prof. Pedro Nueno, Founding Chair, IESE AUTO, IESE
• Joan Llorens, Founding Chair, IESE AUTO, and Member of the Board, STA
• Begoña Cristeto, Partner, Head of Automotive, KPMG Spain, and Coorganizer, IESE AUTO

10:00-10:30 INTRODUCTION TO THEME OF MEETING: DIVERSITY: TECHNOLOGY, ECOSYSTEMS AND PEOPLE (EN)

• Prof. Marc Sachon, IESE

10:30-11:00 Coffee Break
11:00-11:45 DIVERSITY IN TECHNOLOGY, ECOSYSTEMS AND PEOPLE (EN)

Moderator: Prof. Marc Sachon, IESE

• Joachim Langenwalter, Director Automotive SW, NVIDIA

11:45-13:00 • Dr. Martin Hofmann, Head of Human Resources and HR Strategy, Traton SE
• Sofia Vahlne, Head of Labour Affairs, Scania CV AB
13:00-14:15 Lunch
14:15-14:45 DIVERSITY: THE SPANISH PERSPECTIVE. ANFAC VISION (SP)

Moderator: Prof. Mike Rosenberg, IESE

• Mario Armero, Executive Vice-President, ANFAC

14:45-15:30 DISTRIBUTION IN AGE OF EV (EN)

Moderator: Prof. Mike Rosenberg, IESE

• Gareth Dunsmore, Vice President, Nissan Europe

15:30-15:45 Break
15:45-16:15 DIVERSITY: THE SPANISH PERSPECTIVE. SERNAUTO VISION (SP)

Moderator: Prof. Mike Rosenberg, IESE

• José Portilla, CEO, SERNAUTO

16:15-16:45 DIVERSITY: THE SPANISH PERSPECTIVE. FACONAUTO VISION (SP)

Moderator: Prof. Mike Rosenberg, IESE

• Gerardo Pérez, President, FACONAUTO

17:00-18:30 BREAKING BARRIERS: THE FORCES THAT SHAPE THE NEW MOBILITY ECOSYSTEM (SP)

Speaker and Moderator: Begoña Cristeto, Partner, KPMG Spain

• Oliver Alonso, Chair and CEO, Domingo Alonso Group (DAG)
• Javier Pujol, CEO, FICOSA INTERNATIONAL, S.A.

18:30-18:45 CLOSING DAY 1
18:45 Networking Cocktail Reception and Tapas

Wednesday, October 30, 2019

09:00-10:00 DIVERSITY IN SUPPLY AND PURCHASING (EN)

Moderator: Prof. Marc Sachon, IESE

• Dr. Frank Kimmich, Vice President Purchasing and Supplier Network Rolls-Royce, Luxury Class, BMW Group
• Jorge Rada, COO, GIS Group, Mexico

10:00-10:45 THE BIG PERSPECTIVE: AUDI IN CHINA (EN)

Moderator: Prof. Marc Sachon, IESE

• Gaby Wüst, President, Audi China

10:45-11:00 Break
11:00-12:00 EVs, BATTERIES AND SMART GRIDS: A NEW ECOSYSTEM (SP)

Moderator: Prof. Marc Sachon, IESE

• Francisco Carranza, Managing Director, Nissan Energy
• Diego Pavia, CEO, InnoEnergy

12:00-13:00 TRANSFORMATION OF THE AUTOMOTIVE INDUSTRY AND ITS IMPACT ON PORSCHE

Moderator: Prof. Marc Sachon, IESE

• Dr. Oliver Blume, CEO, Porsche

13:00-13:15 CLOSING IESE AUTO 2019

Fees

The fees for the 34 Auto Industry Meeting are:

€1,550

General

€1,395

IESE Alumni

€1,085

IESE Members and Partners

Fee includes lunch.
Payment must be made prior to program attendance.
Places are limited and registrations are processed in strict order of receipt.

Industry Insights

2018 – KEY DATA ON THE AUTOMOTIVE SECTOR

Download in English

2017 – IESE ON

Download in English
Download in Spanish

Previous Editions

2018 · Back to the future
2017 · The age of turbulence
2016 · The Battle of Automotive
2015 · The Next 30 Years
2014 · Why Automobile
2013 · Two worlds, two speeds?
2012 · Tectonic Shifts
2011 · Megatrends in the Automotive Industry
2010 · Reinventing the Industry
2009 · The Automotive Industry in 2020
2008 · The Automotive Industry in the 2010’s: The Critical Decade?
2007 · Managing Global Uncertainty
2006 · Sustainability of the Automotive Industry in Europe
2005 · Competition and Cooperation
2004 · Back to Basics
2003 · Looking to the Future with Imagination
2002 · Competing Out of Confusion
2001 · Tightening the Screws
2000 · Consequences of Consolidation
1999 · Gods, Tombs, Brands and Experts
1998 · Another Call for Attention
1997 · Entering the 21st Century: The New Trends
1996 · East and West, the Challenge for Europe
1995 · Balance, Present and Future
1994 · How to Face the Recovery?
1993 · Where are we Going?
1992 · The End/Beginning of the Countdown
1991 · Building Up from the Crisis
1990 · Learning Organizations, Change and Innovation. Routines of the 90’s
1989 · A Call for Attention
1988 · Towards 1992: Single Market Consolidation
1987 · The Value-Added Chain in the Automotive Sector
1986 · The Future of the Automotive Sector

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